EChinaCash Loyalty Program Operations

Developed significant logistical expertise in handling over 2 million individual gift redemptions per year.

Successfully manage a premium redemption program representing 85-90 consumer brands at any one time and approx 125-130 different items per program-year, as well as regularly evaluating 250-300 new           products each year for potential inclusion in the program.

Efficiently maintain two warehouses and a door-to-door fulfillment operation, achieving a per-item delivered-cost average of just under 16RMB.

Operate an in-house onside call center facility handling 12,000-20,000 calls per week with a measured customer satisfaction rate of over 99%.

Supervise a successful series of “special customer promotions” in the form of sweepstakes, lucky-draw, and mystery shopper formats.